I've doubt many HK or mainland Chinese would ever do this, but heck publicity stun and free advertising for them. http://www.bbc.com/news/world-asia-33502935
^ it does have that like gothic forbidden romance feel..so i can totally get that but i reckon others will feel less inclined to do something similar because of superstition and bad luck that may be associated with these locations.
It looks like it's staged to sell coffins. Guess They Just Wanted Something Different. The concept is interesting and the pics are well taken.