Beckham Agrees to $250 Million Dollar Deal With MLS.

1/11/2007 2:58:46 PM

LONDON (AP) - David Beckham, the former England soccer captain known as much for his style as his play, has agreed to leave Real Madrid and join the Los Angeles Galaxy in a deal Major League Soccer hopes will boost the sport in North America in a manner similar to Pele's arrival with the Cosmos in 1975.

Beckham will leave Madrid at the end of the season. The move was announced Thursday following the end of talks on extending the 31-year-old English midfielder's contract with the Spanish club.

"This week, Real Madrid asked me to make a decision regarding my future and the offer to extend my contract by a further two seasons," Beckham said in a statement.

"After discussing several options with my family and advisers to either stay here at Madrid or join other major British and European clubs, I have decided to join the Los Angeles Galaxy and play in the MLS from August this year."

An entertainment personality who draws paparazzi like a movie star, Beckham and his wife, Victoria, the former Posh Spice of the Spice Girls, regularly find their way onto tabloid and magazine covers. With snazzy clothes, rotating hair colours and styles and a pop star wife, he is the epitome of the modern mix of celebrity and athlete. He's even had a movie named after him: "Bend it like Beckham."

The unprecedented agreement was negotiated by representatives of Beckham's international personal management agency 19 Entertainment and CAA Sports.

"David Beckham will have a greater impact on soccer in America than any athlete has ever had on a sport globally," said Timothy J. Leiweke, president & CEO, AEG. "We are acquiring an individual that will not only be the best ambassador and the best role model for athletes and fans of soccer but the best example of what any athlete can and should be. David is truly the only individual that can build the 'bridge' between soccer in America and the rest of the world."

"David Beckham is an extraordinary sporting icon," said 19 Entertainment's Simon Fuller. "His achievements to date as a player would satisfy even the most ambitious athlete. However, David's decision to move to the Los Angeles Galaxy and play in the MLS is the beginning of probably his greatest and most important adventure of all."

"This historic partnership with 19 Entertainment and CAA Sports will also create tremendous and exciting new opportunities for us to collectively develop additional worldwide initiatives," Leiweke added.

"The synergies created with 19 Entertainment, the worldwide leaders in branding and imaging, along with CAA Sports, the premier sports representation agency, will result in numerous new and profitable ventures."

His soccer skills are only part of the equation. He's David Beckham Inc., a multinational corporation with links to Pepsi, Gillette, Motorola and Adidas.

"David Beckham is a global sports icon who will transcend the sport of soccer in America," MLS commissioner Don Garber said. "His decision to continue his storied career in Major League Soccer is testament to the fact that America is rapidly becoming a true Soccer Nation with Major League Soccer at the core."

The Galaxy, citing industry experts, said Beckham's deal is worth more than US$250 million (C$294 million) in salary and commercial endorsements and is "thought to be the biggest in sporting history."

Beckham will become the biggest star to play soccer in the United States since Pele and Franz Beckenbauer played in the now-defunct North American Soccer League in the 1970s.

"He's a cultural icon," former U.S. soccer star Alexi Lalas, the president and general manager of the Los Angeles Galaxy, told the Associated Press in July. "I think that the people that don't know a tremendous amount about soccer know who Beckham is, whether it's the way he looks or who he's married to or what he's done in international soccer. The fact is, he's transcended the sport."

The Galaxy opens its season April 8 in Houston. The expansion club Toronto FC is also set to begin play this season.

"It's great for the Galaxy, it's great for the league. One of his attractions is he's still playing well," said Real Salt Lake coach John Ellinger. "It's a shame it can't be at the beginning of the season, so you can't avoid him. Most coaches are probably saying "give me my LA games early."

Beckham's four-year contract with Madrid expires at the end of this season. He joined the team from Manchester United in 2003, where he had won six league titles, two FA Cups and the Champions League title.

But Beckham, the world's most recognized player, hasn't won a major trophy since joining Madrid.

"I have enjoyed my time in Spain enormously, and I am extremely grateful to the club for giving me the opportunity to play for such a great team and their amazing fans," Beckham said.

Beckham has been unhappy this season at Madrid under coach Fabio Capello. He has started only seven of 25 matches and was left off the squad for Thursday's Copa del Rey match against Real Betis.

"For the rest of this season I will continue to give 100 per cent to my coach, teammates and fans as I believe Fabio Capello will bring this club and its supporters the success they truly deserve," said Beckham, who trained with Madrid in the Spanish capital Thursday.

Before the season started, Beckham led England to the quarter-finals of the World Cup, scoring from a free kick in the second round to beat Ecuador 1-0.

But he was taken off the field early in the second half against Portugal with ankle and Achilles tendon injuries, and then watched as his team was eliminated in a penalty shootout.

A day after the game, Beckham stepped down as captain of the team - a post he had held for 58 of his 94 international appearances. Then, on Aug. 11, England coach Steve McClaren dropped Beckham from the team altogether, signalling the end of his international career.

Then came more heartache in Madrid.

He was injured in November when he was allowed to travel to Rome to visit Tom Cruise and Katie Holmes, but Beckham was forced to skip the wedding and return to Madrid to sit on the bench - another sign that his days in Madrid under Capello were numbered.

Still, the move to Los Angeles won't surprise many people. Beckham has a soccer academy in the Los Angeles suburb of Carson with Anschutz Entertainment Group, the owner of the Galaxy. They also teamed to start an academy in London.

Plus, his wife recently was photographed house-hunting in Los Angeles.

Beckham and his wife are worth 87 million pounds (C$199 million), according to Britain's Rich List. Beckham alone reportedly makes about 16.5 million pounds (C$37.7 million) per year in salary and endorsements.

"I'm going out there to hopefully build a club and team that's got a lot of potential," Beckham said. "I think that's what excites me."

MLS recently changed its rules on salary caps, clearing the way for Beckham to sign the lucrative deal and become the first player to be signed under the new rule.

"I don't think it's just about glitz," U.S. Soccer Federation president Sunil Gulati said. "He wants to play on a winning team and be part of a winning organization and help build the game in the United States."

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damn...this mans killin it...all for the money.

 

it's worth that much because they are buying his reputation and image....they are looking for Beckham to sell the sport in America...as for his skills it's certainly not worth that much anymore...i can name quite a handful of world class players that are better and deserves what he is getting.

i too want to see him play