Bosco Wong signed on East Asia in October. There was a huge group of fans raising their boards to express support. In future, when his album is out, this group of fans will also certainly give their support to him. As TVB's popular Siu Sang, Raymond Lam's second album, Your Love, was only being released for a month, and had already attained 'Platinum Gold' sales. There was even lots of people appearing at music shops to purchase it. As compared to the music industry's newcomers during the same period of time, using the identity of their status in the TV circle and stepping over to the music industry to develop, it's definitely a shortcut for these TVB artistes. For Myolie Wu, whom will be releasing her debut album on 28 November, she had honestly stated that as an artiste from the TV circle to cross over to the music industry, she would have more advantages as compared to other newcomers in this industry during the same period of time, "At least (I) originally already have a group of stable fanbase. They'll very quickly become my music fans too, so my starting point is more advantageous than the other newcomers." Although only a new solo song has been released and not fully accustomed to the life of a singer, Myolie expressed that she has complete confidence in accepting this change, "Perhaps in future, when I meet with reporters, I'll talk more about topics relating to music, and not just limited to the dramas. And also, in future, I'll have more opportunities to attend functions to sing. Singing has always been my interest, so I don't feel that there's any difficulty, and even enjoy the feeling of performing on stage. Switching her path, Myolie Wu, whom will be entering the music industry as a newcomer at the end of the year, even though the market is not doing very well, she still gains her music company's, Neway Star, investment of over a million dollars of promotions. Other than spending lavishly of about hundred thousand dollars on her MV, there will also be a concert held at Macau next month. In order to squeeze out more time to promote her album at the end of the month, Myolie is recently rushing through her drama scenes daily. She doesn't hide the fact that the workload for an artiste involved in both TV and music has increased substantially as compared to the past, "Currently, my daily schedule is overloading with work. But personally, I like doing more work, because I like singing very much, so I look forward to enjoying the process of being a singer." Although she just stepped into the music industry, Myolie doesn't take herself as a newcomer, "I won't completely see myself as a newcomer. After all, I've already filmed quite a number of dramas, and also sang a few themesongs for some dramas. I think that I still hold some experience of this music industry." This year, there are many TV artistes becoming singers as well. Is this a huge challenge for Myolie, and what special trait does she think she hold? Myolie replied, "My biggest special trait is my voice. I believe my voice can be easily recognized by many people. This is very important for newcomers entering into the music industry, because must let people remember my voice." Commentary - Music Companies Are Happy To Accept [Source: 信息時報] In 2006, TVB and Gold Label collaborated and released the 'Lady In Red' album. 'Yat-Jeh' Charmaine Sheh, Myolie Wu whom has a share in releasing an album, and Linda Chung have song pieces in this album. In the view of music companies, perhaps there will be people asking, with such a gloomy market, why are they still enthusiastic about releasing albums for TV artistes? This actually concerns a question on costs and benefits. For a music company to develop, it cannot depend only on veteran singers. It needs to continue to nurture newcomers for continual development. And to nurture a newcomer, from entering into the industry till gaining fame, it needs to go through a long period of time of hard work and huge amounts of capital, but the success rate is not very high. When TV artistes enter the music industry, they save such troubles for the music companies, because these artistes already hold a certain amount of popularity and also have works that are familiar to the mass. During promotions, the music companies do not need to use introductory methods for them, thus saving quite an amount of resources. And when the artistes act in dramas, they already accumulate a stable fanbase, so when the album is released, the fans will surely buy it. Thus, it can be said that the success rate of a TV artiste is comparatively higher. And to sign up TVB artistes, there is a larger benefit for music companies to build up their relationship with the TV station. Having gained the reliance of a huge promotional platform, this is also beneficial for other singers from the music companies during promotions. It's certainly worth the price. This kind of cooperation is not only a win-win situation, but many parties gain from it. Neway Star's Mainland manager said that being in charge of singers whom are TV artistes as well, there is not much difference as compared to dealing with traditional singers, "The only difference is that they already have a certain level of popularity. It's faster in terms of being recognized by the public. But the problem is although they are being recognized faster, that does not mean acceptance. After all, TV artistes have given a deep impression to the audience. People might eventually still feel that he is an actor, but not a singer. So most of the time, it doesn't take only one album to change this impression. It will need at least two albums, and these albums must contain their unique style, if not everyone will still see him as an actor at the end of the day." He stressed that for most TV artistes-turned-singers, the biggest problem is for the public to accept their new identity as a singer. This needs some time, and how to shorten this period of acceptance becomes the first problem, "As for Myolie Wu, we hope to develop her into a different person from what is seen on the TV screen. For example, the single, "Solo Travel", which has just been released, is very different from what she had sung before like "Hang Yee" and "Miss Pig". The next two songs belong to the more karaoke styles. The differentiation of them won't be very high. But for "Solo Travel", some elements of Western style of rock have been added, and plus since Myolie once studied in England and thus hold some knowledge about such a genre, thus the effects brought out by this sing is different from the usual K-songs." He also admitted that TVB owns a very strong promotional platform as the most successful Chinese TV station currently, "Their dramas are sold overseas and in China. Not only will their artistes' popularity be extended to China, even their themesongs and subthemes have gained influence here." From the above, it can be seen that it's not a momentary impulse that Myolie Wu has been signed up by them. Credit: psycho 0805 MyolieWu 's Forum Source: 信息時報
