JJ Lin planning for fashion store in China Local singer JJ Lin, who has started his own apparel brand recently in Singapore, has now set his sights on the China market. Making an appearance at a fashion show in Beijing on Monday night and clad in his own S.M.G label clothing, Lin explained that he started his own brand to share his understanding of fashion trends with people. "I think of trends as attitudes. In my latest album, I wrote a song about trends called 'High Fashion'. More recently I've also started managing my own fashion brand," he said. Just two months into the operation of the first shop in Singapore, Lin is currently waiting for the right time to bring his brand into China.
